youtrends

Using Google Gemini to capture the hottest trends for any topic you can possibly think of… from cat videos to global politics.

User inputs on their desired topic (cat video, role playing game, etc) and key geo market (based on YouTube viewers country)

YouTrends is a simple platform that instantaneously captures top trending YouTube video based on the user’s defined topic. Powered by Gemini 2.5, it analyzes the video’s meta data along with its content (video & image) to provide insights and inspiration for advertisers in their creative ideation.

Top trending videos are segmented as Shorts & TrueView YouTube videos.
YouTrends is purposefully designed to provide videos and insights across these two inventories as their content and viewer watch habits differ significantly.

YouTrends is currently an internal-only use platform at the moment. With strong client feedback from pilot tests, there are plans to scale YouTrends as an official external-facing insights solution for Google’s advertising partners