creativepedia

An Gemini-powered dashboard that lets advertisers search, curate and analyze thousands of video ads based on creative elements.

Creativepedia is a dashboard designed to provide our advertisers with powerful insights relating to creative. Using Gemini 2.5, we are able to label key elements in every video ads from BGM to messaging.

By combining these label dataset and performance data of the video ads, we are able to identify top performing creative elements in every product category ad.

So if an advertiser wants to identify what type of music works best during Christmas promotion, this dashboard would provide that answer and rank the top music genres accordingly.

Other use cases include but not limited to:

• Identifying top product category to promote during specific seasonalities

• Identifying top creative directions within each product category

• Identifying top messaging pillars in each market/product category and further deep diving into specific CTA message

• Identifying trends across music genres in BGMs, product categories, creative directions, art direction, etc